Italgrec is an established company in the woodworking machinery industry since 1987 and it is dedicated to the big range of products. Their extensive experience in the industry enables them to be specialized in various new technological solutions. What always drives them is their desire to find a solution to every problem that arises in production.
As digital designer, I designed the UI/UX in this project. The target audience was mainly after their fifties, so I designed a simple and useful user journey. And lastly, concerning the aesthetics, we decided with the client to preserve history of the company by using a vintage tone, but by bringing it also in “today”.